Website Cigna
Job Description:
Responsible for selling activities related to new business development, home appointments, group presentations, and provider/community collaboration for Medicare-related products.
Job Responsibilities:
- Produce campaign and event tracking reports showing return on investments and key initiatives
- Manage allocated budget for sales events, sponsorship activities, and key community events
- Attend sales training and department sessions
- Increase self-generated lead volume to account for 50% of total lead volume
- Evolve existing provider and community relationships to increase self-generated referrals
- Carry out appropriate sales activity standards as directed by manager
- Maintain knowledge of compliance regulatory procedures and Medicare Marketing Guidelines to utilize in all functions, processes, and communication
- Focus on close ratio and lead pipeline, maintaining CRM updates appropriately
- Create a lead pipeline from physician patient base through physician partnerships and Net Ops
- Lead, collaborate and execute on provider and community relations activities including event planning, execution, and tracking
- Identify new provider and community referral opportunities, collaborating with the market to develop
- Meet or exceed sales quotas, compliance requirements, and department/manager expectations
- Conduct advertised sales presentations for prospects and leverage community partnerships to host events
- Meet with prospects who have responded to Cigna Medicare marketing campaigns or referred and requested appointments
Job Requirements:
- Ability to develop a territory, manage contacts, and exercise long-term vision approach
- Adherence to CMS Medicare Marketing Guidelines
- Strong presentation skills and ability to present to a group or individual
- Ability to develop self-generated lead opportunities
- Customer features and benefits and Medicare knowledge preferred
- Ability to convert general interest to a lead, and a lead to a sale / convert general interest to a grassroots provider or community center into an opportunity
- Strong organizational skills and ability to manage own schedule
- Knowledge of marketing strategy, value proposition
- Ability to expand sales efforts across multiple products as appropriate
- Basic public relation and event planning proficiency
Job Details:
Company: Cigna
Vacancy Type: Full Time
Job Location: Sherman, TX, US
Application Deadline: N/A
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